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Nescafe Exercise 2023

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Nescafe presents a commercial spot titled 'Exercise' that highlights the role of its instant coffee within the daily routine. The narrative contrasts a mundane office environment with a high-energy aerobics class, utilizing live-action technique to bridge the two distinct settings. Produced by Easy Mondays, the film explores the transition from a quiet moment of preparation to a vibrant, neon-lit workout scene. This CPG project maintains a clean aesthetic throughout, focusing on the product integration of Nescafe Clasico within both professional and active lifestyles.

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