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Nathaniels: New v Used

Date

Jan 2025

Description

Nathaniels presents a commercial campaign for the automotive sector, highlighting the distinction between new and used vehicle offerings. The project, titled New v Used, features a presenter navigating a modern showroom space to draw focus toward the brand's latest SUV range. Produced by AdSmart from Sky, the spot utilizes a clean, live-action technique to maintain a professional visual tone. The production captures a horizontal composition designed for contemporary commercial broadcast.

Style

Horizontal, Commercial, Clean

Color
Cobalt
Jet Black
Off-White
Background

Showroom

Context

Advertising Campaign

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