NAB: Home
Brand
Date
Mar 2026
Description
NAB’s Home commercial, developed by agency TBWA\Melbourne, focuses on the physical transformation of a domestic space. The narrative features a woman navigating a renovation, using a sledgehammer to expand her living environment, punctuated by appearances from her family and a financial advisor. The production, shot with a live-action technique, utilizes cinematic lighting and clean room tones to define the residential setting. Polished VFX/visual effects underscore the structural changes within the scene, emphasizing a shift toward larger home living.
Style
Vertical, Cinematic, Clean
Techniques
VFX / visual effects
Industries
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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