Munkeriet
Brand Identity
May 2023
The brand identity for Munkeriet defines a visual language for the food and beverage company, anchored by minimalist design and warm, artisanal culinary imagery. Developed by MOS and photographed by Julianne Leikanger, the project integrates clean, centered typography with tactile material textures across packaging and digital applications. The visual system utilizes a balanced composition of circular brand marks and graphic motifs, seen across printed stationery, kraft paper packaging, and mobile-ready social assets. The execution leverages a warm color palette and soft natural light to highlight the brand's culinary focus, effectively blending modern motion graphics and live-action techniques into a cohesive commercial aesthetic.
Commercial, Clean, Horizontal
CPG / Packaged Food
