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BrandMunkeriet
ProjectBrand Identity
Three vertical story frames showcasing Munkeriet brand identity with food photography and typography on mobile screens

Munkeriet Brand Identity 2023

Associated creatives

MOS
MOSGraphic Design
Julianne Leikanger
Julianne LeikangerPhotography

Tags

brand identitybrand identity designpackaging designfood packagingmobile story screensgraphic designproduct photography

Description

This brand identity project for Munkeriet features a series of three vertical mobile story screens displaying clean typography, minimalist design layouts, and warm food photography. The first frame presents a kitchen setting with fresh ingredients including brown eggs in a yellow bowl and a glass bottle of milk against yellow tiles. The middle frame displays editorial brand text centered below a graphic icon, set against a cream background. The third frame shows a cardboard takeaway box filled with golden-brown baked pastries overlaid with an elegant circular monogram. MOS handled the graphic design, while Julianne Leikanger provided the photography for the project.

Style

Vertical, Commercial, Warm, Clean

Techniques

Typography

Industries

CPG / Packaged Food

Color

Beige (50%)
Chocolate (30%)
Mustard (20%)

Context

Advertising Campaign, Digital / Display Advertising, Social Media / Short Form Video