Mugler
Mugler Fragrances Summer 2025
Brand
Date
Jul 2025
Description
Mugler presents its Summer 2025 fragrance campaign, a series of high-contrast editorial portraits shot by photographer Karen Roze. The project leans into a moody aesthetic, utilizing chiaroscuro and hard lighting techniques to define the subjects against deep, saturated backgrounds. Fashion styling by Eva Silatsa pairs tailored black garments with the brand's iconic multifaceted bottle designs. The visuals feature Jordan Barrett and Noemi Kassa, with grooming and detail work provided by hair stylist Dalibor Vrtina, makeup artist Lisa Michalik, and manicurist Alex Feller.
Style
Vertical, Commercial, Moody
Industries
Fragrance
Context
Advertising Campaign
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