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Close-up of a German Shepherd barking with mouth wide open against a tiled wall in a film frame.
Vivian Jenna Wilson wearing a fan-pleated grey cape and bright green gloves with her hands pressed against a framed glass window pane.
Vivian Jenna Wilson in an orange structured jacket and black leather skirt standing in a corner with dogs in the foreground.
Model Vivian Jenna Wilson wearing a long structured brown dress and holding a blue briefcase beside a modernist lamp.
Vivian Jenna Wilson in an oversized brown fur coat and tinted glasses posing with two dogs in a greenhouse.
Vivian Jenna Wilson wearing a black slit dress and green tights in a tiled bathroom for Mugler Fall 2026.
Model Vivian Jenna Wilson wears a deep purple belted tailored suit jacket and midi skirt with pointed heels in a muted corridor.
Model Vivian Jenna Wilson posing in a belted purple tailored skirt suit within a matching purple room for Mugler.
Vivian Jenna Wilson poses in an orange high-neck top and black leather skirt in a corner flanked by two German Shepherd dogs.
Vivian Jenna Wilson stands in a shimmering metallic gold Mugler dress with structured shoulders in a moody interior.
Extreme close-up of a snarling dog showing sharp bared teeth and open jaws against a soft-focus background.
Model Vivian Jenna Wilson reclining on a beige sofa in an olive coat and sunglasses beside a figure holding a burgundy handbag.
Model reclining on a beige sofa in an olive green coat and sunglasses beside a standing nude figure holding a leather handbag.
Vivian Jenna Wilson in a structured navy jacket and brown leather thigh-high boots seated in a black cane rocking chair.
Model Vivian Jenna Wilson with long blonde hair seen from behind and reflected in a mirror wearing a black Mugler jacket.
Model Vivian Jenna Wilson in a long flared black coat and two-tone pointed heels looking into a rectangular wall mirror.
Close-up portrait of model Vivian Jenna Wilson wearing a fan-pleated structural garment with orange lipstick for Mugler.
Model Vivian Jenna Wilson wearing an orange structured jacket and black leather skirt for Mugler Fall 2026.
Close-up of a German Shepherd barking with mouth wide open against a tiled wall in a film frame.
Vivian Jenna Wilson wearing a fan-pleated grey cape and bright green gloves with her hands pressed against a framed glass window pane.
Vivian Jenna Wilson in an orange structured jacket and black leather skirt standing in a corner with dogs in the foreground.

Mugler Fall 2026 Ad Campaign 2026

About

For its Fall 2026 campaign, Mugler leans into a cinematic and highly structural aesthetic that emphasizes the brand's architectural approach to tailoring. Under the creative direction of Miguel Castro Freitas, the imagery blends polished fashion portraiture with surreal, dreamlike compositions, frequently employing layered exposures and moody, soft lighting to achieve a sense of depth. Photographed by Robi Rodriguez, the series features model Vivian Jenna Wilson in various interior environments characterized by textured walls, mosaic tiles, and minimalist furnishings. The campaign aesthetic is further heightened by grainy, raw imagery of German Shepherds, which act as sculptural anchors within the frame. Technical elements like directional flash, double exposures, and precise, slicked-back styling underscore the collection's focus on sharp silhouettes and bold, saturated color palettes.

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