Mugler
Fall 2026 Ad Campaign


















Sep 2026
The Mugler Fall 2026 campaign leans into a sharp, sculptural aesthetic, foregrounding the brand's signature architectural silhouettes. Photographed by Robi Rodriguez, the series captures model Vivian Jenna Wilson in a range of high-contrast, moody environments that highlight the collection's tailoring, from exaggerated shoulder-padded utility jackets to intricate fan-pleated garments. With creative direction by Miguel Castro Freitas, the visuals employ a blend of raw, analogue-inspired textures and surreal multiple-exposure effects to create a distinct, tactile narrative. Complementing the high-fashion imagery, hair stylist Louis Ghewy and makeup artist Lauren Aiello provide a clean, focused beauty look that supports the structural nature of the clothing. Production by 247PLUS rounds out the campaign, which often juxtaposes the sharp lines of the garments against organic elements, such as the inclusion of German Shepherds and minimal, textured interior spaces.
Vertical, Commercial, Moody
Soft Light
Luxury Fashion Houses
Advertising Campaign


