MOWAA: Brand Identity
Brand
Date
May 2024
Description
Human After All developed the brand identity for MOWAA, creating a cohesive visual system that bridges architectural presence and digital engagement. The identity utilizes bold, geometric typography and a clean, minimalist layout to frame expressive fine art and figurative portraits. The project spans both physical and digital touchpoints, from outdoor architectural signage and large-format billboard displays on terracotta-toned structures to mobile-responsive web interfaces. The design leans into earthy color palettes and tactile surfaces, incorporating sharp, natural light to enhance the high-contrast typography and graphic composition.
Style
Horizontal, Commercial, Clean
Color
Jet Black
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