Mountain Dew: Sweet Lightnin'
Brand
Date
Feb 2020
Description
Mountain Dew highlights its Sweet Lightnin' flavor in this commercial production, which pairs a suited protagonist with an iconic figure in a staged office environment. The project leans into sharp art direction and cinematic framing to establish its narrative setting. Produced with post-production and VFX work from Nomad UK, the live-action spot utilizes warm lighting to define the interior space, creating a specific visual tone.
Style
Horizontal, Cinematic, Warm
Industries
Color
Golden Yellow
Pure White
Background
Home Office
Context
TVC / TV Commercial
Associated creatives
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