Moschino

May 2026

Moschino brings high-fashion sensibilities into the virtual world with this campaign for The Sims. The project leans into the game's recognizable aesthetic, placing live-action models within digital environments that replicate domestic and social spaces, from living rooms to poolside settings. Featuring bold graphic garments and statement accessories, the campaign relies on playful digital art direction to bridge the gap between luxury fashion and simulation gaming. Post-production and visual effects provided by 9iFX Studios integrate live-action footage with 3D render / CGI environments, resulting in a clean and retro-inspired visual identity.

Horizontal, Commercial, Clean, Retro

3D render / CGI, VFX / visual effects

Luxury Fashion Houses

Set-dressed

Advertising Campaign, Brand Film / Corporate Video