Moschino
Eyewear Campaign S/S 24
Feb 2024
The Moschino S/S 24 eyewear campaign features a dual-aesthetic approach to accessory presentation. Photographer Mattia Guolo captures a series of portraits that oscillate between high-contrast studio conditions and moody, low-key lighting. The imagery utilizes a mix of clean beauty light and dramatic chiaroscuro to highlight the tactile details of the collection, from the structured tailoring of black blazers to the texture of red leather. Fashion styling by Giovanni Beda focuses on graphic elements and monochrome palettes to ground the focus on the frames. The campaign balances technical precision with a distinct silhouette, placing the eyewear front and center within a commercial, vertical-format series.
Vertical, Commercial, Clean
Eyewear
Advertising Campaign
