Miu Miu
Holiday 2025 Ad Campaign
Nov 2025
The Miu Miu Holiday 2025 campaign explores a juxtaposition between structured luxury fashion and rustic, organic environments. Set across a series of stone-walled interiors and foliage-covered exteriors, the project channels a documentary aesthetic through the use of analogue film techniques. Under the creative direction of Miuccia Prada, photographer Angela Hill captures the collection with a focus on warm, ambient lighting and moody atmospheres. Stylist Lotta Volkova complements the setting with layered textures and embellished silhouettes, featuring models Gigi Hadid, Ju Xiaowen, Dede Mansro, and Viola Sharp in a collection of both indoor and outdoor editorial compositions.
Horizontal, Warm, Editorial
Analogue / film, Natural light
Luxury Fashion Houses
House
Advertising Campaign
