Minimal Collective: Brand Identity

Brand

Minimal Collective

Date

Jul 2021

Description

Minimal Collective presents a comprehensive brand identity system rooted in structural precision and geometric layout. The project spans across digital and physical touchpoints, including UI wireframes, environmental signage, and large-format typographic posters. The visual language leverages a high-contrast monochrome palette and bold sans-serif typography, consistently applied across concrete architectural settings and clean digital interface designs. Motion graphics integration features abstract folding elements that reinforce the brand's aesthetic of structured minimalism. Creative contributors include Tim Tijink on graphic design, with web development by Studio I/O and sound design by Inkognito StudiosNiels Roovers.

Style

Horizontal, Clean, Commercial

Color

Jet Black

Associated creatives

Tim TijinkGraphic Design

Inkognito StudiosNiels RooversSound Design

Studio I/OWeb Developer

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Minimal Collective: Brand Identity

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