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Mick George: TVC

Date

Jan 2025

Description

This television commercial for Mick George, developed alongside AdSmart from Sky, centers on a collaborative home and garden improvement narrative. The film captures suburban residential interactions and project-based maintenance tasks, highlighting the utility of building materials. Utilizing a live-action technique and natural lighting, the spot maintains a clean aesthetic throughout the sequence, which includes suburban exterior settings and a loading scene. The production serves as a clear look at DIY home maintenance through a family-oriented lens.

Style

Horizontal, Commercial, Clean

Color
Navy
Beige
Background

Residential Building

Context

TVC / TV Commercial

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