Mercedes Benz: Uncharted
Brand
Date
Apr 2023
Description
Mercedes Benz presents Uncharted, a cinematic brand film that documents an adventurous journey across a desert landscape. Directed by Visie Admin with creative support from Yonder, the project explores themes of freedom and mobility through an automotive lens. The footage utilizes natural light to frame the vehicle against vast horizons. The execution leans into raw, live-action techniques to emphasize the SUV’s presence within a rugged, remote environment, balancing dynamic motion with observational focus.
Style
Horizontal, Cinematic, Warm, Raw
Techniques
Natural light
Industries
Color
Jet Black
Beige
Sky Blue
Background
Desert
Context
Brand Film / Corporate Video
Associated creatives
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