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Mercedes Benz: Shattered

Date

Jun 2026

Description

Mercedes Benz presents 'Shattered', a luxury automotive commercial that focuses on the interplay between urban environment and vehicle presence. The film channels a gritty, high-contrast aesthetic, juxtaposing interior scenes within a neighborhood barbershop against dynamic street-level footage of a silver SUV. Produced by GREATERGOOD, the spot employs a cinematic approach to frame the vehicle within a bustling city landscape. The narrative transitions are defined by sharp pacing and a deliberate sequence of close-ups, utilizing drone footage and live-action techniques to capture the exterior lines of the SUV throughout the urban setting.

Style

Horizontal, Cinematic, Warm

Techniques

Drone footage

Industries

Luxury Automotive

Color
Medium Grey
Jet Black
Background

Street

Context

TVC / TV Commercial

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