Mercedes Benz
Maybach
Apr 2024
This commercial campaign for the Mercedes-Benz Maybach focuses on the integration of luxury electric mobility and refined automotive design. The film explores the vehicle through a mix of dynamic exterior tracking shots and detailed macro perspectives, capturing elements such as quilted leather interiors, metallic accents, and the integrated digital dashboard. Produced by CASEY with creative input from Merkley+Partners, the project highlights the brand's emphasis on prestige and passenger comfort. The visual language relies on a clean, polished live-action technique, utilizing smooth motion grading to emphasize the vehicle's craftsmanship in an urban context.
Horizontal, Commercial, Clean, Polished
Luxury Automotive
Street
Advertising Campaign
