McVitties Nibbles presents 'Scaredy Cat', a commercial spot that captures a domestic moment between two friends on a sofa. As one viewer reacts to the tension of a horror film, the other remains focused on the snack, highlighting the product in a relatable home environment.
Produced by Rush, the project utilizes live-action technique and warm lighting to frame the living room setting. The piece maintains a grounded aesthetic through its horizontal composition and intimate focus on character interaction.
