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Maybelline: Maybelline Teddy Ting Spring 2025

Date

Apr 2025

Description

Maybelline presents the Teddy Ting Spring 2025 beauty campaign, a polished project focused on the Super Stay Teddy Tint product range. The imagery features model Yenni Schwan in a close-up portrait, paired with a soft, velvety teddy bear prop and product displays set against a blurred urban backdrop. Photographer Matt Jones captures the campaign with a commercial aesthetic. The visual approach incorporates detailed braids and muted makeup tones, with fashion styling by Elizabeth Sulcer and makeup artistry by Alexandra French. The production utilises beauty light to maintain a clean, high-contrast look.

Style

Horizontal, Commercial, Clean, Polished

Techniques

Beauty Light

Industries
Color
Espresso
Chocolate
Silver (metallic)
Background

Street

Context

Advertising Campaign

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