Marc Jacobs: Daisy 2020
Brand
Date
Oct 2025
Description
Marc Jacobs’ Daisy 2020 campaign channels a carefree energy through a series of sun-drenched vignettes. The fragrance film features a group of models in a meadow, utilizing natural light and warm color grading to emphasize a youthful, lifestyle-focused aesthetic. Captured with handheld camera movement, the production focuses on soft textures and the interaction between the talent and their outdoor environment. Partner Films handled the production for this campaign, which highlights the fragrance alongside floral motifs and expansive, sunlit landscapes.
Style
Lifestyle, Horizontal, Warm, Golden Hour
Techniques
Natural light
Industries
Color
Pure White
Background
Meadow
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.