Brand
ProjectDaisy 2020
Marc Jacobs Daisy 2020 2025
Associated creatives
Tags
Description
This vibrant campaign video for Marc Jacobs Daisy 2020 captures a group of young women wearing white dresses and delicate flower crowns as they explore a sunlit green meadow. Natural daylight illuminates the joyful outdoor scenes, highlighting textures of cotton dresses and blooming wildflowers. The models are shown running hand in hand, sitting in a tree, and holding up a large glass Marc Jacobs Daisy perfume bottle against a clear blue sky. The cinematography features warm color grading and handheld camera movement, evoking a carefree, youthful aesthetic.