Marc Jacobs: Spring 2026 Ad Campaign

Aug 2026

The Marc Jacobs Spring 2026 advertising campaign highlights the collection's focus on structured leather goods and layered ready-to-wear apparel. Photographed by Marili Andre with art direction by Lina Kutsovskaya, the campaign features a series of studio-based images that lean into a minimalist, modular aesthetic, utilising pale yellow seating blocks and neutral grey backdrops. Styling by Spencer Singer integrates textures including sheer lace, knitwear, and shearling, while maintaining a consistent focus on the season's leather handbags detailed with oversized gold-tone hardware. The campaign utilizes a range of lighting techniques, alternating between soft, radiant highlights and directional hard lighting, to emphasize the metallic finishes and clean silhouettes of the featured accessories.

Horizontal, Commercial, Clean

Soft Light

Grey Seamless

Advertising Campaign