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Mackage

Mackage S/S 2025 Campaign
Date

Feb 2025

Description

The Mackage S/S 2025 campaign, photographed by Danielle Levitt, presents a seasonal collection against a backdrop of Mediterranean-inspired architecture and manicured garden landscapes. The editorial imagery leans into a polished, high-end aesthetic, utilizing natural light to emphasise the intricate textures and tailoring of the brand's utility coats, quilted outerwear, and leather pieces. Featuring actor Charlie Hunnam and model Stella Maxwell, the campaign transitions between intimate settings—such as a classic convertible and ornate stone water fountains—to showcase the versatility of the apparel. The series maintains a warm, clean visual language, documenting the collection across a variety of outdoor environments.

Style

Editorial, Warm, Clean, Vertical

Techniques

Natural light

Industries

Luxury Fashion Houses

Color
Jet Black
Camel
Background

Garden

Context

Advertising Campaign

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