Mackage
Fall-Winter 2025 Campaign




Brand
ProjectFall-Winter 2025 Campaign
Date
Sep 2025
Description
The Mackage Fall-Winter 2025 campaign centers on a collection of structured leather outerwear, set against the backdrop of an intimate, wood-paneled library. The imagery captures a moody, cinematic aesthetic, defined by warm, low-key lighting and a rich, tactile color palette. Featuring talent Charlie Hunnam and model Stella Maxwell, the campaign highlights the brand's focus on material texture, from shearling-collared bombers to full-length leather trench coats. The editorial composition draws on chiaroscuro techniques to emphasize the interplay between the classic interior setting and the precision of the apparel design.
Style
Commercial, Moody, Warm
Industries
Luxury Fashion Houses
Color
Jet Black
Background
Library
Context
Advertising Campaign
Associated creatives
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