Lumē Deodorant
Random Body Changes
Brand
ProjectRandom Body Changes
Date
Apr 2026
Description
Lumē Deodorant presents 'Random Body Changes,' an animated campaign focusing on the relatable shifts in personal care. The project, created by agency MIRIMAR, utilizes character-led storytelling to illustrate a narrative of daily routine and bodily adjustments. The piece leans into artistic vector animation, characterized by bold, solid color backgrounds in red, yellow, and teal. Fluid motion design and dynamic graphic transitions define the visual language, which maintains a minimalist graphic framing throughout the vertical video format.
Style
Artistic, Vertical, Minimalist
Techniques
Animation, Vector
Industries
Cosmetics
Color
Golden Yellow
Navy
Background
Solid Colour
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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