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LSC 2023: v3

Date

Feb 2025

Description

LSC 2023 presents 'v3,' a commercial project showcasing a curated collection of leather sofas within contemporary residential settings. The campaign highlights a range of Italian-designed furniture suites, moving through minimalist living room interiors to demonstrate the versatility of the leather textures and color palettes. Developed by AdSmart from Sky, the project leans into a clean, live-action aesthetic. The framing emphasizes the scale and quality of the furniture against neutral, airy backdrops, utilizing architectural elements to maintain a professional retail presentation.

Style

Horizontal, Commercial, Clean

Color
Navy
Beige
Background

Living Room

Context

TVC / TV Commercial

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