Love Carmarthen
The Perfect Centre
Jan 2025
Love Carmarthen presents The Perfect Centre, a promotional film showcasing the commercial and cultural life of Wales' oldest town. Developed with AdSmart from Sky, the piece highlights the local independent business landscape, ranging from clothing boutiques and shoe retailers to cafes and artisan eateries. Utilizing smooth drone footage and clean, commercial live-action technique, the project traverses the town's geography, from aerial vistas of the river and pedestrian bridge to intimate views of shop interiors. The edit focuses on the breadth of the local economy, weaving together scenes of culinary offerings and historical points of interest to present the town as a destination for visitors.
Horizontal, Commercial, Clean
Drone footage
Tourism Boards
Brand Film / Corporate Video