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Close-up profile of a woman wearing diamond rings and earrings for Louis Vuitton LV Diamonds campaign, photographed by Billy Kidd.
Close-up profile of a woman wearing diamond rings and earrings for Louis Vuitton LV Diamonds campaign, photographed by Billy Kidd.

Louis Vuitton LV DIAMONDS 2025

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Louis Vuitton presents a focused advertising campaign for its LV Diamonds jewellery collection. The creative execution features an intimate, close-up profile portrait of model Maya Vozhdaeva, emphasising the intricate detail of the brand's signature square-cut diamond earrings and rings. Photographer Billy Kidd captures the collection with a refined, commercial aesthetic. The work utilises soft, diffuse lighting against a neutral backdrop to highlight the textures of the jewellery and the subject, leaning into a clean, polished visual language.

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