Lost Shore Surf Resort: Brand Identity

Feb 2023

Lost Shore Surf Resort introduces a comprehensive brand identity system that translates surf culture into a modern commercial language. The project centres on a cohesive visual language defined by minimalist typography, bold graphic layouts, and tactile print applications, including embossed business cards and apparel design. The aesthetic balances earthy tones with high-contrast, clean compositions suitable for both digital and environmental touchpoints. Developed by Everything Will Be Fine, Tashina Maria, Josu Loizaga, Emdash, and Output, the identity leverages 3D render and CGI techniques to present a consistent look across web interfaces, exhibition posters, and outdoor signage. The system integrates natural light and physical textures to ground the brand, establishing a professional and modern presence.

Horizontal, Clean, Commercial, Minimalist

Typography

Advertising Campaign