Longchamp: Les vestiaires - HIVER 2024
Brand
Date
Sep 2024
Description
Longchamp presents Les vestiaires – Hiver 2024, a luxury fashion campaign captured by photographer Christina Fragkou. The imagery leans into an editorial aesthetic, utilizing a locker room setting to frame the collection against warm, light-colored wooden textures. The series features styling by Giambattista Valli and Sophie Delafontaine, highlighting a tactile approach to layers, faux-fur outerwear, and structured leather accessories. With clean lighting and natural compositions, the campaign emphasizes the contrast between plush fabrics and the architectural lines of the wooden environment, focusing on the seasonal silhouettes of the collection.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Color
Pure White
Jet Black
Context
Advertising Campaign
Associated creatives
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