Les Mills
Go Full Gym
Brand
ProjectGo Full Gym
Date
Feb 2026
Description
Les Mills launches 'Go Full Gym,' a dynamic commercial campaign that leans into the intensity of contemporary fitness culture. The project captures high-energy training sessions, moving across varied environments from weightlifting floors to group cycling classes. Developed by agency Motion Sickness, the film uses active, immersive camera work to frame athletic movement. The production features live-action technique interspersed with slow motion, underscored by a sharp sound design to emphasize the pace of the workout.
Style
Horizontal, Commercial, Action
Techniques
Slow motion
Industries
Fitness
Color
Jet Black
Pure White
Navy
Background
Gym
Context
Advertising Campaign, Brand Film / Corporate Video
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