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LEGO: World Cup Trophy Set Ahead

Brand
Date

Dec 2025

Description

LEGO presents a product-focused animation for its World Cup Trophy set. The piece utilizes 3D render / CGI to bring the brick-built replica to life, centering the iconic football trophy against a minimalist backdrop. The creative direction, led by the LEGO Agency, leans into a clean and precise presentation. The sequence focuses on the intricate yellow and gold plastic building block details, with green branding numerals providing a crisp visual contrast under bright, even lighting.

Style

Vertical, Commercial, Action, Clean

Techniques

Animation, 3D render / CGI

Event

FIFA World Cup

Color
Golden Yellow
Forest Green
Background

White Seamless

Context

Advertising Campaign

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