Lego Education: We Trust in Kids
Brand
Date
Jan 2026
Description
Lego Education presents 'We Trust in Kids,' a documentary-style campaign exploring the role of artificial intelligence in modern education. The project captures authentic student dialogue and classroom interactions, grounding complex technology in a relatable, traditional learning environment. Produced by Institute Pictures, the film utilizes live-action techniques and natural light to maintain a clean, warm aesthetic. The piece features post-production by CARTEL and original sound design by Mophonics, with Edelman New York serving as the creative agency.
Style
Documentary, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Color
Navy
Pure White
Camel
Background
Office
Context
Advertising Campaign, Brand Film / Corporate Video
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