Logo

LEGO

Dots
Brand
LEGO
ProjectDots
Date

Mar 2025

Description

LEGO Dots features a series of high-energy sequences that highlight creative expression and customisation. The promotional video leans into active, hands-on hobbies, ranging from skateboarding in an outdoor urban park to detailed craft projects within domestic environments. Produced by 1stAveMachine with production services from Moonlighting Film Production Services, the commercial utilises natural light and saturated colour palettes to frame the project’s focus on individual design. The live-action technique is complemented by lively camera movements and slow motion to capture the process of children decorating accessories and spaces.

Style

Horizontal, Commercial, Action, Saturated, Warm

Techniques

Natural light, Slow motion

Industries

Video Games

Color
Royal Blue
Pure White
Jet Black
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by