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LEGO: 'Build Your Happy Place'

Brand
Date

Feb 2025

Description

LEGO presents 'Build Your Happy Place,' a commercial spot centered on the meditative act of construction. The narrative follows a protagonist at a desk who transitions from an office environment into a forest setting, highlighting the intersection of focus and nature. Production company DROOL Productions helmed the project, utilizing live-action technique to bridge the interior and exterior worlds. The film's atmosphere relies on a warm color palette and soft natural light, with extensive VFX and post-production work provided by Untold Studios and Pineapple VFX to integrate the forest floor elements.

Style

Horizontal, Action, Cinematic, Warm

Techniques

VFX / visual effects

Color
Chocolate
Crimson
Background

Living Room, Office

Context

TVC / TV Commercial

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