Lefties: Summer Collection
Brand
Date
Jul 2024
Description
Lefties presents its Summer Collection, a high street fashion campaign captured by photographer Adrian Catalan. The imagery showcases a relaxed, sun-drenched aesthetic, utilizing a rugged coastal landscape to frame a range of casual menswear. The series features model Max Sagala among others, highlighting seasonal staples such as graphic t-shirts, button-down shirts, and light-colored trousers. The campaign employs clean, editorial styling, relying on bright natural light and warm tones to emphasize the textures of the apparel against a seaside backdrop.
Style
Warm, Editorial, Vertical
Techniques
Natural light
Industries
Color
Beige
Context
Lookbook
Associated creatives
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