Lefties
FW24 Paris Walkaround Collection
Oct 2024
Lefties leans into an observational, street-style aesthetic for its FW24 Paris Walkaround Collection, a fashion editorial campaign that captures the casual energy of urban life. Set against the historic architecture of Paris, the visuals highlight the seasonal transition through layered knitwear, textured shearling jackets, and tailored plaid pieces. Photographer Adrian Catalan utilizes natural light to emphasize the rich tactile qualities of the apparel, from denim cargo trousers to structured wool coats. Art direction by Bojan Mijatovic and styling by Javier De Pardo provide a clean, cohesive look, blending modern silhouettes with traditional European streetscapes. The campaign, which features models Evie Harris, Giselle Norman, Lorenzo Sutto, and Yulef Bopp, draws on elements of analogue film and retro-inspired warm color grading to achieve its distinctive editorial finish.
Editorial, Vertical, Clean
Natural light
High Street Fashion
Lookbook
