Lacoste
Lacoste Summer 2024 by Ivan Ruberto
Brand
Date
Jul 2024
Description
Lacoste presents its Summer 2024 campaign, captured by photographer Ivan Ruberto. The series leans into a classic poolside aesthetic, featuring a mix of swimwear and athletic-inspired separates that emphasize the season’s primary color palette. With fashion styling by Juliette Da Luz, the imagery utilizes natural light and warm, golden hour tones to frame the collection's relaxed atmosphere. The compositions rely on clean, editorial framing to highlight both apparel details and the season's accessory lineup.
Style
Editorial, Vertical, Warm
Techniques
Natural light
Color
Crimson
Context
Advertising Campaign
Associated creatives
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