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Labóh: Brand Identity

Brand
Labóh
Date

Feb 2021

Description

Labóh engages Clase to develop a comprehensive brand identity that centers on clean, minimalist typography and a high-contrast monochromatic visual language. The project encompasses a suite of corporate stationery—including letterheads, envelopes, and business cards—utilizing refined serif typefaces and tactile finishes like blind debossing to establish a sophisticated presence. Beyond print collateral, the identity extends into a digital platform designed for architectural and design communication. This digital interface incorporates responsive grids and hierarchical typography to house editorial content, award announcements, and professional listings, maintaining a consistent minimalist aesthetic across both physical and screen-based applications.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color
Pure White
Jet Black
Context

Advertising Campaign

Associated creatives

Clase
ClaseGraphic Design
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