Kathmandu
Primaloft
Brand
ProjectPrimaloft
Date
Jan 2025
Description
Kathmandu explores the intersection of consumer manufacturing and environmental impact in this brand film. Produced by Rabbit, the project employs a documentary-style approach to visualize the lifecycle of goods, from industrial production lines to the accumulation of plastic waste in landfills. The narrative uses high-contrast imagery and dynamic editing to contrast natural landscapes with industrial cooling towers and retail environments. By leveraging drone footage and golden hour lighting, the film frames the necessity of reinventing production methods within the public awareness sector.
Style
Documentary, Horizontal, Golden Hour
Techniques
Drone footage
Industries
Public Awareness
Context
Brand Film / Corporate Video
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