Jimmy Choo
The Vacation Edit
Mar 2025
The Vacation Edit campaign for Jimmy Choo highlights a collection of bags and footwear through a series of sun-drenched images. Photographed by Liselore Chevalier, the project draws on a warm color palette and natural light to establish a coastal, resort-ready aesthetic. The imagery features model Nikita Wiorek positioned against rustic stone textures and tropical greenery. Fashion styling by Linda Gumus Gerritsen centers on summer textures, incorporating crochet tops, structured woven totes, and metallic wedges. Makeup artist Danine Zwets complements the setting with a clean, dewy look that enhances the golden hour atmosphere. The editorial and commercial assets lean into analogue film techniques and high-contrast shadows to frame the brand's latest accessories.
Vertical, Warm
Natural light
Bags & Accessories
Advertising Campaign
