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Jimmy Choo: The Archive - 1997- 2001

Date

Jun 2025

Description

Jimmy Choo celebrates its legacy with The Archive - 1997-2001, a collection of imagery documenting key footwear silhouettes from the brand's formative years. The project captures archival designs through a focused studio lens, highlighting the textures, materials, and construction details of various stiletto sandals, mules, and boots. Photographer Eduard Sanchez Ribot and set designer Lucy Blofeld adopt a clean, editorial aesthetic, utilizing soft light and minimalist compositions to catalog the pieces. The series combines commercial product shots against neutral backdrops with curated still-life arrangements, emphasizing the tactile quality of snakeskin, metallic leather, and sequined embellishments.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries
Color
Jet Black
Context

Advertising Campaign

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