Jimmy Choo

Jan 2025

The Jimmy Choo Ramadan Campaign 2025 showcases a series of editorial portraits featuring model Ikram Abdi Omar. Captured by photographer Francesco Scotti with fashion styling by Marilla Rizzi, the visuals explore a balance of structural silhouettes and delicate, luxury accessories. The collection highlights embellished clutches and footwear set against textured, neutral stone backgrounds and coastal architectural environments. Utilizing clean natural light and soft, directional shadows, the campaign emphasizes the metallic sheen and crystal detailing of the seasonal accessories. The imagery moves between minimalist portraiture and high-fashion editorial, incorporating a palette of black, white, and deep green contrasted with vibrant turquoise accents to define the season's aesthetic.

Editorial, Vertical, Clean

Natural light

Bags & Accessories

Advertising Campaign