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Jeff White Motors: Q1 2023

Date

Jan 2025

Description

Jeff White Motors presents its Q1 2023 campaign, a commercial project led by agency AdSmart from Sky. The production captures the dealership experience, moving from direct-to-camera addresses to expansive aerial perspectives of the lot. The film utilizes drone footage to showcase the vehicle inventory, paired with live-action technique sequences that highlight the showroom environment and professional sales interactions. The execution leans into a straightforward, informative style, incorporating on-screen promotional overlays to communicate seasonal availability and dealership offers.

Style

Horizontal, Commercial

Techniques

Drone footage

Background

Showroom

Context

TVC / TV Commercial

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