Jade Thirlwall
Midnight Cowboy
Brand
ProjectMidnight Cowboy
Date
Jan 2025
Description
Jade Thirlwall’s 'Midnight Cowboy' music video serves as a high-energy visual production featuring dynamic choreography and bold, stylized aesthetics. The work channels a distinct cinematic edge, integrating intense lighting and a monochrome palette to frame the performance against stark street backdrops. Produced by Riff Raff Films, the project leans into a live-action technique that highlights sharp fashion direction, including the artist’s signature white ushanka hat and star-motif leather styling. The production involved contributions from Sony Music UK, RCA Records, and 4th Floor Creative, with post-production and visual effects provided by OkayStudio London.
Style
Vertical, Cinematic, Monochrome
Industries
Music
Color
Jet Black
Pure White
Background
Street
Context
Music Video
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