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- ·JMM BY HAIDER ACKERMANN

Jacques Marie Mage JMM BY HAIDER ACKERMANN 2026
About
The collaborative collection JMM by Haider Ackermann marks a masterclass in eyewear design, where the storied craftsmanship of Jacques Marie Mage meets the razor-sharp aesthetic sensibilities of the celebrated designer. Captured through the singular lens of photographer Steven Klein, this fashion-forward project transcends standard product presentation, opting instead for a raw, cinematic atmosphere that feels pulled from a gritty neo-noir film. The imagery leans into a stark editorial aesthetic, utilizing precise studio strobe lighting to emphasize the high-contrast textures of the subjects. A standout portrait features the iconic model Lauren Hutton, who commands the frame while wearing deep black, oval-framed Jacques Marie Mage sunglasses. Her presence, coupled with the layered depth of her textured faux fur coat and the deliberate composition of dark, looming hand shadows cast against a chain-link fence, creates a narrative of effortless defiance and timeless elegance. By marrying the structural integrity of premium eyewear with the high-fashion sensibilities of Ackermann’s world, the project successfully elevates the accessories into art pieces. It is a bold, uncompromising exploration of style that prioritizes mood and character over commercial convention, resulting in a series of visuals that are as provocative as they are polished. The collaboration reinforces the brand’s position at the intersection of luxury fashion and artisanal eyewear excellence.






