Jacques Marie Mage

Feb 2026

Jacques Marie Mage consistently pushes the boundaries of luxury eyewear, and their latest collaboration with George Cortina represents a masterful synthesis of high-octane glamour and editorial precision. This fashion-forward campaign leans into a cinematic aesthetic, capturing the iconic allure of Kate Moss through the lens of photographer Ezra Petronio. The creative direction, spearheaded by Lana Petrusevych, centers on a high-impact close-up portrait that emphasizes the intricate craftsmanship of the brand’s oversized, gold-tinted aviator sunglasses. The imagery utilizes a sophisticated beauty light setup, resulting in soft shadows that perfectly complement the glossy, vibrant red lip rendered by makeup artist Lisa Butler. With hair styling by Laurent Philippon providing a relaxed, wavy texture, the overall execution feels like a polished throwback to classic fashion-editorial storytelling. George Cortina’s influence as a stylist is palpable here, anchoring the visual narrative in a sense of timeless cool, further punctuated by the subtle inclusion of a lit cigarette to complete the evocative, natural light composition. By marrying commercial appeal with a distinct, cinematic sensibility, this project positions Jacques Marie Mage not merely as a premium eyewear provider, but as a curator of definitive, modern fashion moments that resonate well beyond the standard product showcase, proving that the right collaborative chemistry can transform simple accessories into powerful cultural signifiers.

Editorial, Commercial, Cinematic

Natural light, Soft Light, Beauty Light

Eyewear, Fashion