Hyundai: Office
Brand
Date
Jan 2025
Description
This animated commercial for Hyundai, titled Office, brings a playful energy to the automotive sector through a series of dynamic, graphic vignettes. Created by Studio AKA with creative direction from the team at Innocean Worldwide, the project leans into a minimalist aesthetic to highlight warranty details. The execution relies on a vector animation style, defined by bold pastel colour palettes and clean, flat illustrations. By utilizing synchronised sound effects and whimsical intertitles, the film balances a humorous narrative with clear communication of the brand's service offerings.
Style
Humorous, Horizontal, Commercial, Minimalist
Techniques
Animation, Vector
Industries
Context
TVC / TV Commercial
Associated creatives
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