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Hyundai: Elexio social 9x16 screen

Date

Apr 2026

Description

Hyundai introduces its Elexio social media campaign, a vertical video series designed for mobile-first audiences. The spot focuses on the interior and exterior features of a red electric SUV, featuring a woman interacting with the vehicle's dashboard while discussing the automotive experience in a natural, conversational manner. Produced by Rabbit with agency direction from Innocean Australia, the campaign emphasizes the EV ownership experience through clear, live-action footage. Sound design by Sonar Music complements the visual narrative, reinforcing the modern aesthetic of the brand's latest electric vehicle offering.

Style

Vertical, Commercial

Industries
Context

Social Media / Short Form Video

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