Hoosier Lottery
Millionaire for Life
Feb 2026
Hoosier Lottery introduces its Millionaire for Life draw game through a motion graphics-led promotional film. The project, developed by Cactus, utilizes a high-contrast visual identity, pairing bold typography against vibrant orange and deep green backdrops to communicate game mechanics and prize structures. Technically driven by clean graphic design and fluid motion graphics, the piece transitions through lottery ticket visuals and calendar-based timelines. The production involved a collaborative team including Carly Martinetti, Honor Society, The Rec Room, and LBB Admin, with sound design and music provided by Coupe Studios.
Horizontal, Commercial, Graphic
Typography, Motion Graphics
Gambling
Solid Colour
Social Media / Short Form Video